Luxury Brands Advisory, a distinguished service within Knight Frank MENA, specialises in aligning iconic luxury brands with visionary real estate developers, aiming to craft exclusive property concepts that embody grace while preserving the essence of each brand.
Through our shared ethos of excellence, we offer expert guidance and strategic insight to seamlessly integrate luxury brands into new sectors such as residences, hospitality, and wellness.
We specialize in curating bespoke property concepts that transcend the boundaries of traditional offerings, exude opulence and sophistication while maintaining the core DNA of each brand, allowing consumers to live, breathe, and consume their favourite brands in all aspects of their lives.
Our Vision:
Through strategic partnerships and a forward-thinking approach, we curate exceptional experiences that resonate with the discerning tastes of luxury consumers, ensuring each partnership leaves a lasting impact on brand identity.
By fostering creativity and collaboration, we redefine the synergy between luxury brands and visionary developers, setting new benchmarks for sophistication and exclusivity. Our transformative journey enriches both brands and communities, delivering exceptional value in luxurious living. We aim to enhance the luxury real estate landscape, forging partnerships that elevate brands, expand customer reach, and garner international attention.
The Premium Gateway:
Luxury brands seek out specific channels to resonate with their discerning clientele, strategically integrating into environments that reflect exclusivity and refinement. These channels serve as more than mere platforms for exposure; they offer dynamic opportunities for engaging brand experiences.

“Luxury brands are looking for ways of expanding their footprint without hurting their core DNA expanding into the world of interior, home design and architecture enhancing and completing the way the brand is representing themselves. The millennial consumer of tomorrow wants to “live, breathe and consume their favourite brand” and expect them to be capable to deliver a seamless continuation of their luxury position throughout into other segments such as property, F&B and hospitality.”
Lars Jung-Larsen
Partner - Luxury Brands